Aféxan Cosmetics: Branding and Website Re-design

A branding redesign for Aféxan Cosmetics, a local company in Trinidad and Tobago dedicated to providing healthy and natural skincare products made from grade-A shea butter and African black soap. Aféxan Cosmetics gives back by helping provide income to women in remote parts of Guinea, West Africa

Aféxan [pronounced “ah-fey-gan”] Cosmetics is a local company based in Trinidad and Tobago. They are dedicated to providing healthy and natural skincare products made from grade-A shea butter and African black soap.

Afexan Cosmetics logo comparison

They wanted to refresh their past look and feel with something more modern. Something that would be easily recognized on shelves, but also simplistic enough to invoke trust.

Hands holding up Afexan African Black Soap
afexan butters picture

Aféxan Cosmetics gives back by providing income to women in remote parts of Guinea West Africa.

Website for Afexan Cosmetics mockup

The website was built by Yearwood Graphic Design and maintained by them.

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